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Consumer Acceptance of Eco-Labeled Fish: A Mexican Case Study

dc.creatorMONICA YANELLI PEREZ RAMIREZ
dc.creatorMARCO ANTONIO ALMENDAREZ HERNANDEZ
dc.creatorGERZAIN AVILES POLANCO
dc.creatorLUIS FELIPE BELTRAN MORALES
dc.date2015
dc.identifierhttp://cibnor.repositorioinstitucional.mx/jspui/handle/1001/748
dc.identifier.urihttp://dspace.cibnor.mx:8080/handle/123456789/1473
dc.description"Fish eco-labeling is a market-based incentive program for sustainable fisheries. This paper examines consumers’ acceptance of eco-labeled fish by using data from a pilot study conducted in a coastal area of northwestern Mexico. An ordered probit model was applied, using 364 observations. The results show that most respondents favor the idea of eco-labeled fish as a sustainable option and know that this is a costlier option. Income level, consumers’ occupation and frequency of fish consumption are factors taken into account in the buying decision. Price was not a statistically significant factor affecting purchase decision. The study suggests that employed consumers with knowledge of labels may prioritize their demand for eco-labeled fish. Thus, providing a clear definition of sustainability that increases consumer awareness might be a promising strategy in developing the market for eco-labeled fish. The results and their implications could be employed as an element for future development of consumer policies related to fish sustainability."
dc.formatapplication/pdf
dc.languageeng
dc.publisherMultidisciplinary Digital Publishing Institute
dc.relationinfo:eu-repo/semantics/reference/ISSN/ISSN: 2071-1050
dc.relationinfo:eu-repo/semantics/reference/URL/URL: www.mdpi.com/journal/sustainability
dc.relationinfo:eu-repo/semantics/reference/DOI/DOI: 10.3390/su7044625
dc.relationcitation:Pérez-Ramírez, M.; Almendarez-Hernández, M.A.; Avilés-Polanco, G.; Beltrán-Morales, L.F. Consumer Acceptance of Eco-Labeled Fish: A Mexican Case Study. Sustainability 2015, 7, 4625-4642.
dc.rightsinfo:eu-repo/semantics/openAccess
dc.rightshttp://creativecommons.org/licenses/by-nc-nd/4.0
dc.sourceSustainability
dc.subjectinfo:eu-repo/classification/AUTOR/eco-labeling, seafood, dolphin-safe, MSC certification, consumer preferences, probit model
dc.subjectinfo:eu-repo/classification/cti/5
dc.subjectinfo:eu-repo/classification/cti/53
dc.subjectinfo:eu-repo/classification/cti/5308
dc.subjectinfo:eu-repo/classification/cti/530802
dc.titleConsumer Acceptance of Eco-Labeled Fish: A Mexican Case Study
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion


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